There is no substitute for critical thinking, experience, humility, and committment to establish a positive outcome for each client — guaranteed.

Bike-fit technology is marketed to shops as a simple solution to make “professionals” out of anyone interested in bike fitting.  If this worked, >75% of my business would not be re-fitting clients who were unhappy with the results from other-fitters.

Technology is great, but only incorrect proportion and application — to increase confidence when making decisions, provides a client-reference for the process and records data for future reference

The last thing a person thinks about before undergoing surgery is the make/model of the doctor’s scalpel.

I’d rather know how many surgeries he/she has preformed successfully.

 

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